Product Designer
Selected work
Lead Product Designer
ePlannerPro
Multi-platform redesign of the legacy app
Lead UI/UX Designer
SwoonMe
Fast paced startup creating a voice-first dating experience
Personal Project
Evercruz Wealth
A personal budget app built with Claude Code
I'm Liz ~ a UI/UX/Product Designer with a psychology background. That combination shapes everything I make.
Based in Sydney, Australia
My journey to design
Psychology
- BA Psychology and Spanish Language & Culture Studies, Bloomsburg University of Pennsylvania
- Published undergraduate research on the effects of high-fat diet on latent learning and the dorsal hippocampus
Sharing celebrations for my psych degree with my family
Mental health
- Administrative role at a community mental health clinic in California
- Behavioral therapist working directly with clients
This experience cultivated my skills in empathy and listening before I knew that would be valuable for my design career
Guest experience
- Supervisor of Guest Experience at 1440 Multiversity, an immersive learning wellness center hosting workshops with leading voices in psychology, neuroscience, and integrative medicine
- Contributed to operational improvements informed by client and employee feedback
- Friction with our internal property management software became the catalyst for my pivot to design
Immersive learning retreat center
Pivot to design
- UX/UI design program at Springboard
- Design internship and volunteer UX research
- Mentored by two working designers while building experience
UI/UX design
- End-to-end design for a voice-first dating app (iOS)
- Built the design system from scratch and mentored a junior designer
- Improved onboarding completion using quantitative drop-off data
Product design
- Sole designer for a B2B SaaS platform managing 100,000+ meetings at tech tradeshows and conferences
- Built a multi-device design system and led a full rebuild of the legacy web app and iPad/iPhone experience
- 5x client growth in four years
Film photography
A creative outlet of mine. A way to slow down and notice the beauty around me.
Get in touch
Open to UI/UX/Product roles, or partnering with small businesses on custom software and AI workflows.
Reach me through the form or directly below.
Acknowledgment of Country
I acknowledge the Dharawal language speaking people of the Gweagal and Norongerragal clans as the traditional custodians of the lands within the Sutherland Shire. I pay respect to their Elders and families, past, present and emerging, and I am grateful for their immemorial care of the lands and waterways on which I live.
I also acknowledge the Ohlone people as the traditional custodians of the Santa Cruz Mountains. I pay respect to the Amah Mutsun Tribal Band, who continue to restore their ancestral stewardship of these lands. The forests that inspire this portfolio exist because of their care.